Serenité represents the epitome of luxury in minimalism.
Tasked with crafting a brand identity that speaks volumes through subtlety, our design leverages the power of simplicity to create an impactful, memorable presence. Our objective was to develop a brand that appeals to those who find beauty in restraint and value in meticulous craftsmanship.
THE
VISION
Serenité’s brand is designed to reflect their core principles. The clean, bright design is optimized for creativity and productivity, with elements like natural wood and green plants that bring a touch of nature indoors, promoting a tranquil and inspiring work environment.
VISUAL IDENTITY
THE
RESULT
A brand crafted with precision, featuring a custom, light-weight serif font that speaks to the brand’s airy and classic character. The simplicity of the logo reflects the brand’s focus on delivering quality and simplicity without distraction, resonating with a chic vibe.